From the Runway to Your Routine

Skincare that performs under lights, makeup, and every climate

Zeja’s roots are in Aotearoa New Zealand — but its global chapter began with someone who knew exactly what skin needs to survive demanding environments.

Craig Robertson, originally from New Zealand, spent years working as a model and Photographer across the world. His career took him from icy mountain shoots to blistering desert heat, from humid tropics to long days under studio lights and heavy makeup. Few people understand the pressure placed on skin in such varied conditions — and even fewer know how to keep it balanced, calm, and camera‑ready.

Throughout that time, Craig remained a loyal fan of Zeja. For over a decade, he relied on the brand’s clean, potent, New Zealand–crafted formulas because they worked everywhere his career took him. Whether he was shooting in freezing alpine air or sweating under hot lights, Zeja kept his skin steady. He knew the products were different — simple, effective, and powered by organic ingredients sourced close to where they grow.

When Craig realised Zeja wasn’t available outside New Zealand, he saw an opportunity. Not just to expand a brand, but to share formulas he trusted on his own skin with a global audience.

Today, Zeja is used by the very people Craig has worked with for years. Models ask for it under makeup. Stylists and photographers request it on set. Creatives trust it because Craig does — and because the results speak for themselves.